The maximalist glam of 2003–2008 tabloid culture: hot pink and baby pink, rhinestones and glitter, metallic silver, leopard print, script fonts, and ostentatious logo-mania. Juicy Couture tracksuits, bedazzled flip phones, and MySpace-era sparkle, coined as 'McBling' by CARI's Froyo Tam.
Primary actionA word set in flowing script, 'bedazzled' with rhinestone dots and a four-point sparkle glint, sitting on hot pink against leopard print or a silver chrome strip.