The 2017–2021 big-tech house style: flat vector illustrations of cheerful, disproportionate humans with bendy limbs, set against cream backgrounds, soft purples, corals, and teals, friendly geometric type, and generously rounded cards. Optimistic, frictionless, and instantly recognizable as 'startup illustration'.
Primary actionA flat illustration of oversized, rubber-limbed human figures — no outlines, unrealistic proportions, single-color skin tones — floating beside the headline with an organic blob shape behind them.